Unlock the Power of WeChat for Your Brand
From account setup to content strategy, advertising, and community management — we help you build trusted connections with China’s largest social ecosystem.
Why Your Brand Needs WeChat
With over 1.3 billion monthly active users, WeChat is China’s all-in-one platform for social networking, content sharing, e-commerce, and customer engagement. For brands entering or expanding in the Chinese market, WeChat is essential for building relationships, nurturing leads, and driving conversions in a trusted, official environment.
Monthly Active User
videos uploaded daily
daily active mini-programs users
WeChat Strategy & Execution—From Setup to Scale
Our WeChat Official Account Setup & Verification service helps businesses establish a professional presence on China’s most powerful social platform. We handle the entire process—from selecting the right account type (Service or Subscription) to registering under your business entity or overseas company, submitting all necessary documentation, and ensuring compliance with Tencent’s policies. Whether you’re a local brand or an international company looking to enter the Chinese market, we simplify the complex registration process and ensure a smooth setup.
Beyond initial registration, we also manage the official account verification process, which adds credibility, unlocks advanced features (like WeChat Pay, APIs, and analytics), and builds trust with your audience. Our team ensures accurate documentation, communicates directly with Tencent when needed, and guides you through every technical and regulatory step. With our expert support, you can focus on building your brand in China while we take care of the back-end formalities.
Our Content Strategy & Creation service is designed to help brands craft compelling narratives that resonate with Chinese audiences across platforms like WeChat, Xiaohongshu, and Douyin. We begin by deeply understanding your brand, target demographics, and campaign goals, then develop a tailored content strategy that aligns with cultural trends and user behaviors. From content calendars and messaging frameworks to tone-of-voice guidelines, every element is optimized to maximize engagement and build brand loyalty.
Once the strategy is in place, our creative team brings it to life through high-quality, platform-specific content—including articles, short videos, infographics, and interactive formats. Whether you’re launching a new product or running an awareness campaign, we ensure your brand stands out with original, culturally relevant storytelling. With a focus on both aesthetic and substance, we transform strategic insights into scroll-stopping content that drives results.
Unlock the power of China’s largest social platform with our end-to-end WeChat Ad Campaign service. We help brands connect with their target audience across Mainland China through precision-targeted advertising on WeChat Moments, Official Accounts, and Mini Programs.
Our service includes:
- Audience Targeting: Leverage Tencent’s data to target users by age, location, interests, device, and behavior.
- Creative Design: High-converting visuals and copywriting optimized for WeChat’s interface and user habits.
- Account Setup & Verification: Assistance with setting up and verifying your WeChat Official Account for advertising eligibility.
- Ad Management: End-to-end campaign management from planning and launch to daily monitoring and optimization.
- Reporting & Insights: Performance reports with actionable insights to help you refine your China marketing strategy.
Whether you’re launching a new brand in China or scaling an existing one, our WeChat Ad Campaign service offers a localized, data-driven solution tailored to your goals.
Our WeChat Mini Program Development Service empowers brands to build lightweight, fast, and user-friendly apps within the WeChat ecosystem—China’s most widely used social platform. Whether you’re launching an e-commerce storefront, loyalty program, booking system, or interactive content hub, Mini Programs offer a seamless, mobile-first solution that reaches users without requiring a separate app download. We handle the entire development process, from concept and UX design to coding, testing, and deployment, ensuring a fully customized experience aligned with your brand goals.
Beyond development, we integrate key WeChat functionalities such as WeChat Pay, user authentication, Official Account linkage, and location services to enhance usability and engagement. Our team provides strategic guidance to optimize user journeys, boost retention, and drive conversions. After launch, we offer ongoing maintenance, performance monitoring, and version updates to keep your Mini Program competitive and aligned with the evolving digital landscape in China.
Our Community Management Service helps brands build, nurture, and engage vibrant online communities—especially on platforms like WeChat, Xiaohongshu, and beyond. We manage daily interactions, moderate discussions, and respond to user inquiries in a tone that reflects your brand personality. By fostering meaningful conversations and maintaining a positive environment, we increase user loyalty, boost brand trust, and encourage organic word-of-mouth.
From setting up group chats and content calendars to activating members with interactive campaigns, giveaways, and exclusive content, we turn passive followers into active brand advocates. Our team provides localized, culturally relevant communication strategies tailored to your target audience, with regular reporting and insights to optimize engagement and long-term retention.
Our Data Analytics Service empowers brands to make smarter, faster, and more confident decisions by transforming raw data into actionable insights. We collect, clean, and analyze data across key platforms like WeChat, Xiaohongshu, TikTok, and e-commerce channels to help you understand user behavior, campaign performance, and market trends. With customized dashboards and detailed reporting, we deliver a clear picture of what’s working—and what needs to improve.
Beyond reporting, we offer strategic guidance based on data-driven patterns, helping you optimize content, refine targeting, and increase ROI. Whether you’re launching a product, running influencer campaigns, or scaling your digital presence in China or Southeast Asia, our analytics solutions give you the clarity to act with precision and confidence.
Ready to Connect With China’s Most Powerful Audience?
How We Deliver Results
Discovery & Strategy
Creative & Localization
Execution & Optimization
Analytics & Reporting
Understand your goals, target audience, and competitive landscape.
Develop native content, creatives, and campaigns tailored to Chinese users.
Launch, monitor, and continuously optimize performance.
Monthly insights, audience behavior tracking, and actionable next steps.
FAQS About WeChat Packages
Can foreign companies open a WeChat Official Account?
Yes, foreign companies can open a WeChat Official Account, but the process requires additional documentation and is slightly more complex than for local Chinese companies. We assist with registration and verification.
What’s the difference between a Service Account and a Subscription Account?
Service Accounts offer better visibility and advanced features like WeChat Pay, making them ideal for businesses. Subscription Accounts are more content-focused and better for media or influencers. We help choose the right type based on your goals.
How does WeChat advertising work?
WeChat offers ad placements such as Moments Ads, Official Account banner ads, and Mini Program ads. These can be targeted based on location, gender, interest, and device to reach your ideal audience.
What is a WeChat Mini Program, and do I need one?
A Mini Program is a lightweight app within WeChat. It’s useful for e-commerce, booking systems, loyalty programs, or product showcases. Not every brand needs one, but it can greatly enhance engagement and functionality.
How do you measure the success of a WeChat campaign?
We track key metrics like follower growth, read rates, shares, conversions, click-through rates (CTR), and ad performance. You’ll receive monthly analytics reports with actionable insights.
How long does it take to launch a WeChat campaign?
It depends on the scope. Account setup takes 2–3 weeks, while full campaigns including ads, content, and design usually take 4–6 weeks to launch from start to finish.
What kind of content works best on WeChat?
Long-form storytelling, product education, user-generated content, and interactive formats (e.g., H5 pages or quizzes) tend to perform well. Content should feel native, informative, and culturally relevant.
Can I use WeChat Pay for my business?
Yes, but you need to apply for WeChat Pay integration, which may require a Chinese business entity or a licensed third-party provider. We can assist with setup and compliance.
Is WeChat marketing suitable for B2B businesses?
Absolutely. Many B2B companies use WeChat for lead nurturing, content distribution, and direct engagement through Official Accounts and group chats.